How stand materials influence stand impact and results
A stand is not just a physical space, but a strategic tool for attracting the attention of those attending trade fairs, events and congresses, connecting with the public and reflecting the brand identity. The materials chosen for the design of a stand go beyond the visual: every detail, from the structure to the finishes, counts.
Advantages of choosing customised stands vs. modular stands
Is a customised stand or a modular stand better? Both options have advantages depending on the brand’s objectives, budget and communication strategy.
These are the trends in stand design for 2025
In 2025, trends point towards sustainability, interactive technology and personalisation, creating spaces that not only capture attention, but also communicate the values of each brand. Discover in this blog the keys to designing a stand that stands out and generates an impact on the public.
How to choose the right materials and colours for custom stand design
Learn how to select the ideal materials and colours to create customised stands that stand out at trade fairs and events. Discover how to reflect the essence of your brand and capture the public’s attention.
10 design tips to make your stand attract more customers
Many companies attend a trade show to gain visibility, make contacts and keep up to date with the latest developments in the industry. However, for the event to be truly successful for the brand, there is one crucial factor that often goes unnoticed but is of utmost importance: logistics.
The Logistics Behind Trade Show Success: Comprehensive Stand Services
Many companies attend a trade show to gain visibility, make contacts and keep up to date with the latest developments in the industry. However, for the event to be truly successful for the brand, there is one crucial factor that often goes unnoticed but is of utmost importance: logistics.
Stand design in the food sector: Standing out at SIAL Paris
It may seem simple, but there is much more to good design than you might think.
When designing a stand, it is not just about making a beautiful design, but it is a unique opportunity to gain visibility with your potential customers, transmit your brand identity, and highlight your star products.
Discover the Technologies that are Transforming Medicine at MEDICA 2024
MEDICA is one of the most important trade fairs in the field of medicine and healthcare and is held annually in its host city Düsseldorf in Germany, thanks to its convenient infrastructure and strategic location in Europe.
Discover the Opportunities of CPHI 2024 in Milan
The arrival of CPHI October 8-10, 2024 will transform the city of Milan into the global hub of the pharmaceutical industry. This fair brings together thousands of people and companies from around the world, making it a unique opportunity to connect, learn and grow in the field.
Shining at ISE 2024: More than 10 designed stands
Once again Dextail has had the opportunity to participate in the ISE (Integrated Systems Europe) fair, a world reference in audiovisuals and systems integration. The event took place at Fira de Barcelona’s Gran Via exhibition centre from 30 January to 2 February 2024, celebrating its 20th anniversary.
Exhibitors from all over the world presented cutting-edge technologies: from advanced visualisation solutions to immersive audio systems, and from intelligent automation to collaborative communication tools.